RSA Adaptive Authentication for eCommerce 3D Secure without negative impact on user experience

RSA Adaptive Authentication for eCommerce provides a safe, effective means of preventing online fraud and authenticating transactions in real time via 3D Secure without negatively impacting the user experience. It encourages customers to trust the security of buying products and services online and comprises two core components available separately or as a single implementation.

Access Control Server (ACS) Services is a hosted managed service delivering traditional 3D Secure functionality including processing, integration, and user support. RSA is an all-inclusive, PCI-compliant service provider in a Statement on Auditing Standards (SAS) number 70-certified hosting environment.

Adaptive Authentication for eCommerce provides real-time risk evaluation of online activity to determine if additional investigation and/or authentication are necessary. Built on RSA's proprietary risk engine and leveraging RSA eFraudNetwork, Adaptive Authentication for eCommerce is in use in over 8,000 financial institutions for online banking and has processed and protected more than 7 billion online financial transactions.

Adaptive Authentication for eCommerce supports the Verified by Visa and MasterCard SecureCode programs. It offers multiple step-up eCommerce authentication methods when needed to complete high-risk transactions and reduces the risk of chargeback losses.

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